Broadcom VoIP Technology Selected By Ayaya For It’s VoIP Phones!
Source: snapvoip.blogspot.com
Broadcom VoIP Technology Enables State-of-the-Art IP Phones with the Features and Price Points that Satisfy Multiple Avaya Customer Segments
IRVINE, Calif., Nov. 7 /PRNewswire-FirstCall/ — Broadcom Corporation , a global leader in semiconductors for wired and wireless communications, today announced that Avaya, a global leader in business communications applications, software and services, has selected Broadcom’s Voice over Internet Protocol (VoIP) technology for two award-winning lines of Avaya one-X(TM) Deskphone Internet Protocol (IP) telephones. This includes Avaya’s 9600 series that leverages Broadcom’s most advanced VoIP solutions to deliver full-featured IP phones for enterprise customers, and the 1600 series that utilizes Broadcom’s low cost VoIP platform for highly functional, cost efficient IP phones that satisfy a variety of business needs. The breadth and flexibility of the Broadcom(R) VoIP portfolio, coupled with its common software development platform, enable manufacturers to deliver a full line of IP phones with the features, capabilities and price points that satisfy multiple customer segments.
"Broadcom’s expansive VoIP portfolio and unique integration capabilities helped us to quickly build an entire line of IP phones for a variety of enterprise and small business customers," said Paul Weismantel, Director of the Communications Appliances Division at Avaya. "As more small businesses transition to IP telephony and their larger companies deploy Gigabit IP networks, our Avaya one-X Deskphone line will serve the broad needs of each of these growing markets."
According to industry research, the number of IP phones sold worldwide is expected to double by 2011, led by the widespread use of IP communications in large enterprises. As the leading silicon supplier for these phones, with over 50 percent market share in 2006, Broadcom’s technology leadership stems from its ability to integrate core VoIP technologies, as well as a variety of audio processing, connectivity and processing functions, into a single silicon die. Additionally, all of Broadcom’s VoIP chips support the PhonexChange(TM) software development environment, which speeds time-to-market by allowing customers to leverage software development efforts across multiple products.
"Today’s IP phones offer a wide range of features that traditional telephones simply cannot match, as it is no longer a ‘one-size-fits-all’ market," said Bill Boora, Senior Product Line Manager from Broadcom’s VoIP line of business. "Avaya one-X Deskphone products are innovative, full-featured and intuitive phones that will accelerate the deployment of VoIP across several market segments."
Industry’s Most Popular Gigabit Solutions for Enterprise Phones
The Avaya 9600 series one-X Deskphone Edition phones are built upon Broadcom’s most advanced VoIP processor, the BCM1103. In addition to the unparalleled performance provided by the integrated MIPS(R) and digital signal processing (DSP) processors, Gigabit Ethernet switch and Fast Ethernet physical layer devices (PHYs), the BCM1103 enables the delivery of features that are critical for enterprise deployments, including high-fidelity audio, end-to-end security and advanced quality of service (QoS).
Several of Avaya’s enterprise IP phones also include Broadcom’s BCM5482 single-chip Gigabit Ethernet transceiver, which maximizes the functionality of the BCM1103 VoIP processor for phones used on Gigabit Ethernet networks. The dual-port BCM5482 transceiver reduces bill-of-material (BOM) costs and utilizes less board space than competing solutions that use two single-port transceivers. This enables Broadcom’s customers to build smaller and more cost effective IP phones.
High-Quality Solutions for Cost-Conscious Businesses
Avaya has also selected Broadcom VoIP solutions for its Avaya one-X Deskphone Value Edition (1600 series), which is a low cost family of phones designed to meet a range of end-user needs. The high-end model features Broadcom’s BCM1104 VoIP processor, which enables advanced IP telephony features at price points that are attractive to cost-conscious customers. The innovative BCM1104 processor also integrates a Gigabit Ethernet switch and Fast Ethernet PHYs, and runs all control and signal processing tasks on the MIPS processor core rather than employing a costly embedded digital signal processor.
Included in the 1600 series lineup are two additional phones that include Broadcom’s BCM1190 IP phone chip. By delivering cost effective IP phones with the same voice quality and security features as higher-end models, Avaya is providing small-and-medium-sized businesses (SMBs) with greater choices for deploying IP telephony across the board.
